Inspiration for Senior Capstone

My next step for my senior capstone is to research other videographer’s promotional videos.  I sometimes get strange looks whenever I tell people that I look at other wedding videographer’s work, but I tell people that it is for inspiration, not for stealing.  I never copy exact concepts or videos. 

Moving forward, the video I checked out was a wedding videographer that also does photography.  They are called “Blueberry Fusion”.  There promotional video can be found below:

Now there are aspects that I like from this video and there are some that I do not like.  I do like that the video is very playful but I cannot help but feel that the video becomes cheesy. In addition, it is obvious that it is scripted. I would like to mention that I plan on scripting some parts of my promotional video, but I do not want to use cheesy lines or humor to cover it up. I would like to present myself as a serious company.  Moving on, I do like that Blueberry Fusion demonstrates the difference between professional vendors and family members that some clients may choose instead: one of the biggest mistakes a bride and groom can do.

I learned from Blueberry Fusion’s video that it is important to show your specialty.  What sets you apart from the competition? For Blueberry Fusion, it is the fact that they are both wedding videographers and photographers.  And they demonstrate the advantages to this in their video. Now, I have to figure out what my specialty is…